A commission-free Agoda alternative
Agoda brings reach, especially across Asia-Pacific — and takes a commission on every booking, plus the guest relationship. PeakRooms is the direct alternative: your own booking website where the price a guest sees is the rate you set — no markup in between, no commission, and the guest is yours.
A RM 340 night on an OTA pays you RM 289 — RM 51 to commission, at a typical 15%. On your own website it pays you RM 340: 0% commission, on every plan.
Free Starter plan · no card required
The short answer
The direct alternative to Agoda is a booking website of your own. Agoda brings reach across Asia-Pacific but takes a commission — commonly 15–25% for an independent — and often uses an opaque markup model, while keeping the guest's details. PeakRooms gives you a commission-free channel where the price a guest sees is exactly the rate you set, paid by card with Book & pay or a one-tap WhatsApp request. You own the guest relationship and every repeat booking, and can keep Agoda for discovery while converting guests direct.
What Agoda really costs
Agoda takes a commission on every stay — commonly 15–25% for an independent, set by your location and agreement, and sometimes through a markup model that makes the real cost hard to see. It keeps the guest's details too, so the booking you could have taken direct earns the OTA its margin instead. A direct channel takes that back.
Direct with PeakRooms vs Agoda (OTA)
Commission per booking
PeakRooms (direct): None
Agoda (OTA): ≈ 15–25%
Pricing model
PeakRooms (direct): Your rate, as set
Agoda (OTA): Commission or opaque markup
Price the guest sees
PeakRooms (direct): Exactly your rate
Agoda (OTA): May include a markup
Who owns the guest
PeakRooms (direct): You
Agoda (OTA): The platform
Guest contact details
PeakRooms (direct): Yours
Agoda (OTA): Limited / masked
Card payments
PeakRooms (direct): Book & pay, yours
Agoda (OTA): Through the platform
What you get
Keep the 15–25% Agoda takes
Agoda's cut is set by your location and agreement — commonly 15–25% for an independent. On a direct booking there is no cut at all.
Repeat guests come back to you
Agoda keeps the guest's contact details. When the booking is direct, the relationship is yours — the next stay doesn't route through the OTA.
Clear, honest pricing
You set your rate and the guest pays it — no markup model sitting between you and the booking.
Questions owners ask
- How much commission does Agoda charge?
- Independent hotels commonly pay around 15–25% to Agoda, depending on location and agreement. Every booking you take direct on PeakRooms has no per-booking commission.
- Why is Agoda's real cost hard to calculate?
- Agoda often uses a markup model where the price a guest pays can differ from your net rate, so the effective cost isn't always a clean percentage. On a direct booking through PeakRooms, the price the guest pays is exactly the rate you set.
- Is Agoda only useful for Asia-Pacific guests?
- Agoda's strength is reach across Asia-Pacific, which can be worth keeping for discovery. A direct booking website lets you convert those guests — and everyone else — on your own commission-free channel.
Keep exploring
- Hotel website builder
- Direct booking
- Booking.com alternative
- Expedia alternative
- Airbnb alternative
- Lodgify alternative
- Vrbo alternative
- Squarespace alternative
- WordPress alternative
- Wix alternative
- Browse by property type
- Direct booking by country
- How to get more direct bookings
- How to reduce OTA commission
- How to beat OTAs on your own hotel name
- Rate parity, explained
- Card payment or request-to-book?
- How WhatsApp booking works for hotels
- Will guests trust booking directly?
- Channel manager or booking website: which do you need?
- How to set room rates for your property
- How to write a hotel cancellation policy
- How to get repeat guests for your hotel
- How to write room descriptions that convert
- How to get your hotel on Google
- What a hotel booking website really costs
Your booking website, ready in minutes
Answer a short brief and PeakRooms generates a booking website built to bring you direct, commission-free bookings.
Free Starter plan · no card required